Fibre For Good

Fibre For Good 100% Hypoallergenic and Chemical free. Our Cotton is Organically grown in colour, handpicked, spun and sewn to produce the best natural clothing

Anoint Skincare

Bless Your Baby. Anoint is an artisan skincare range handmade with love in Tauranga. Our mother and baby products are made from all natural ingredients, designed for delicate and sensitive skin. We create gentle and nourishing formulations using essential oils, premium butters, rejuvenating botanicals and mineral rich natural salts. Our packaging is plastic free and […]

University of Auckland SMILEY Study

Is your baby getting ready to start solids? Researchers at the University of Auckland are looking for parents/caregivers of babies who plan to introduce solids at around 6 months of age to participate in an exciting study! We’re exploring how the introduction of solids influences babies gut bacteria and how this impacts babies health, digestive […]

Hi Market

Hi Market-Playpen, baby swing, baby bath tub, kids balance bike, baby high chair, bed wetting alarm, baby monitor.

Launder & Love

Recently purchased by Hannah from Bear & Moo, Launder & Love brings you quality sheets to add to your nursery decor. Our beautiful sheets are made from GOTS certified organic cotton and come in 5 prints with expansion coming later in the year.

The Nude Alchemist

We love to help families naturally with our skincare and body care range rooted in aromatherapy and herbalism. Our aromatherapist-formulated product range is proudly New Zealand-made, owned, operated, and endorsed by midwives, lactation and sleep consultants, and a huge number of families. Whilst utilising the gifts of the natural world, The Nude Alchemist is mindful […]

Awhi Company

Awhi Company was born from a love of making baby blankets for close friends and whānau. From muslin wraps to knitted blankets Awhi Company believes that our pēpī should be wrapped in Te Ao Māori from birth. Each blanket is designed with an element of Te Reo Māori or Mātauranga Māori to ensure our pēpī […]

Colic Calm NZ

Colic Calm NZ delivers premium natural digestive supplements for babies and children. Our innovative products prioritise simplicity and provide gentle but fast-acting formulations for your loved ones. Popular worldwide, our brands include: Colic Calm – Homeopathic Gripe-water alternative Colic Calm Plus – extra Gas Support Tummy Calm – Wind, Bloating & Hiccups CalmCo Infant Probiotic […]


BO & KO Baby is a business founded by two māmā whom wanted to create products to immerse their pēpi in their culture and celebrate their heritage from birth. Offering beautiful collections adorned in Māori and Pasifika designs that each tell a story. Product range includes playmats, wraps, blankets, milestone cards, teethers and cot sheets. […]

Nelly Boo

Your trusted baby specialists, proudly NZ owned, bringing you the best products from the best brands including our best-selling Bundles.

Whaea Aroha

Whaea Aroha was brought to life to be the platform that adheres to the needs of mother and baby. We pride ourselves on stocking products that we can personally recommend either ourselves, or though another mum bringing the brand to our attention. These brands may not be well known, but we all know that sometimes […]


Sleep, it’s something we all cherish…but when you become a parent it can take on a whole new meaning! We believe that when it comes to a happy parent and child, it starts with a good night’s sleep. That’s why we created the world of Snüz, so we could shout out loud… but not too […]